The editor and publisher of the Bugle, J. Jonah Jameson, began his journalistic career as a reporter for the Bugle while still in high school. Jameson purchased the then-floundering Bugle with inheritance funds, from his recently deceased father-in-law and turned the paper into a popular success. J. Jonah Jameson, Inc. purchased the Goodman Building on 39th Street and Second Avenue in 1936 and moved its entire editorial and publishing facilities there. Now called the Daily Bugle Building, the office complex is forty-six stories tall, and is capped by the Daily Bugle logo in 30-foot (9.1 m) letters on the roof.
Funny Bit: Soon after the team's formation, the New Avengers decided to strike a deal with Jameson regarding exclusive content in exchange for removing the strong anti-Spider-Man sentiment from the newspaper, to which Jameson agreed. Merely one day later, Jameson broke the spirit (though not the letter) of his agreement with Iron Man, using the headline "a wanted murderer (Wolverine), an alleged ex-member of a terrorist organization (Spider-Woman) and a convicted heroin-dealer (Luke Cage) are just some of the new recruits set to bury the once good name of the Avengers," but refraining from attacking Spider-Man.
The DB
After Jameson suffered a near-fatal heart attack, his wife sold the Bugle to rival newspaper man Dexter Bennett, who changed the name to The DB (either standing for Dexter Bennett or Daily Bugle), and transformed it into a scandal sheet. The villain Electro targeted Dexter Bennett because of a government bailout plan for the financially strapped paper. Spider-Man intervened, and during a battle inside the DB offices, the entire building was demolished, bringing an end to the newspaper as well. This was not the first time the Daily Bugle building was destroyed. It had been destroyed and rebuilt twice before, once by Graviton and once by the Green Goblin. However, the fact that the paper had already been failing financially and the fact that Dexter Bennett was crippled and bankrupted by Electro's attack means that the building will not be rebuilt again; as Betty Brant points out, there's no longer any money for repairs or even any desire to rebuild.
Reborn
Sometime after the DB's destruction, Jameson, now the mayor of New York, cashed in the DB shares he acquired from Bennet and gave the money to Robbie Robertson. Jameson asked Robertson to remake Front Line (which itself was on hard times) into the new Daily Bugle.
Fun Fact: In the episode of The New Scooby-Doo Movies starring Sandy Duncan, one of the cut out letters for a ransom note is from a newspaper. The newspaper reads Daily Bu le with the g missing. Also shown on the newspaper is the Bugle's signature bugle.
Fun Fact: In the Tales from the Crypt episode "What's Cookin'", starring Christopher Reeve, the restaurant critic for the Daily Bugle visits Gaston, Fred & Erma's Steakhouse.
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